We all know that parenting is difficult, especially for working parents who must strike a perfect balance between their career and personal lives.Parents are continuosly trying to discover easy ways to protect theri children whether it is a language learning app or a babysitting one. All parents want to spend as much time as possible with their children, but social and professional obligations sometimes make this difficult.The market's advent of on-demand childcare apps alleviated the challenge faced by working parents. You may be wondering why there is a babysitters app. That's because traditional babysitting services had their own set of issues that both parents and babysitters had to deal with.
Because the number of possibilities was restricted, it was not always possible for parents to find and hire a babysitter of their choice. Furthermore, they were unable to recruit babysitters for limited services; the only alternative was full-time hiring, which may be costly.Similarly, word-of-mouth advertising for babysitters and nannies did not always succeed. There were occasions when they were unable to find jobs for extended periods of time. The on-demand child care apps were a welcome relief for them, making life easier for both of them.If you've ever used an on-demand app for something else, we're confident that an on-demand babysitters app would give a similar experience.
Here's how it works in general:
- Parents and babysitters will both download and register on their respective applications.
- Parents can look through the profiles of various babysitters on the platform and submit a request to them.
- New work requests are notified to babysitters via their app. They can read over the job specifications and answer appropriately.
- After both parties have agreed, the babysitter arrives at the child's home and cares for him or her for the specified period of time.
- After the job is completed, parents can easily pay using the app and rate their services in order to help maintain the ecosystem healthy.
It is obvious that such apps are a lifesaver for working parents who are managing work and children. Similarly, babysitters now have a more professional route via which they might get new task requests.
Scope and Benefits Of a Babysitting App
The child care sector includes babysitting. The sector was worth over $340 billion in 2018, and it is expected to reach $520 billion by 2022.If you've used a comparable app before, you're definitely familiar with how it works.
Benefits for Parents :
- A convenient approach to identify and select a dependable nanny from the 'nannies marketplace' to spend time with your children while you are away from home.
- Remote payment capability (pay your babysitter from ‘within' the app)
Benefits for babysitters:
- The ability to sign up for the app, receive ratings, add skills, and receive offers based on your profile information.
- Working hours are flexible.
Let's look at some of the benefits for developing a babysitter app:
The number of working-parent families are increasing
Parents today are more focused on their careers than prior generations. A working mother is the norm nowadays. Women are motivated to work not simply by the prospect of earning more money, but also by a desire for independence and self-improvement. No one wants to be out of the game for long due to the loss of professional abilities and the possibility to stay on the cutting edge of the industry. Rather than staying at home with their children, parents are increasingly opting to hire a nanny with their greater income.
People are becoming more accustomed to ordering goods and services over the internet. It's a simple, quick, and convenient way to locate any professional. As technology advances, services become more dependable, secure, and cost-effective. Users may find the best sitters for their needs in seconds thanks to matching algorithms and artificial intelligence. It is possible to invite a stranger to sit with children after passing many background checks. It's never too late to create a website for your babysitting services and enhance your earnings, even if you're a nanny agency.
Babysitters require a platform to promote their services
Child care is a part-time job for many sitters. But where do you look for an on-demand job? Full-time personnel are sought by child care agencies and job sites. Few parents, on the other hand, will search Indeed or Glassdoor for a sitter for just two or three hours each week. As a result, babysitting platforms are the most effective approach for job searchers to locate part-time work.
Market segmentation of babysitting services
The child care market consists of sales of child care services such as babysitting and learning services, as well as related goods, by entities (organisations, sole traders, and partnerships) that provide care for infants and children in the child's home, the registered child caregiver's home, or in a child care centre. you can get the exact data in the market research report .While parents are at work or gone for other reasons, child care is provided by the government or an organisation for newborns and toddlers, preschoolers, and school-aged children.Preschool children and older children are cared after by businesses in this field when they are not in school. Pre-kindergarten instruction is also available at some of these locations. Both government-sponsored and private child care options are available in this market. Subsidies and direct benefit transfers from governments to child care providers are also part of this market.
Size of the Child Care Market
The global market for child care reached over $339.1 billion in 2018, with a compound annual growth rate (CAGR) of 8.3 percent since 2014, and is predicted to reach approximately $520.4 billion by 2022, with a CAGR of 11.3 percent.Economic expansion in emerging markets, increased understanding of the benefits of early learning, government assistance for child care expenditures in industrialised countries, and an increase in the number of families with both parents working all contributed to the historic period's growth. Increased unemployment rates and declining fertility rates were two factors that hampered growth in the past.Government initiatives to support child care, rising corporate earnings that allow corporations to spend more on social benefits to employees, and increased knowledge of the benefits of early-childhood education due to increased internet usage will all fuel expansion in the future. Rising minimum salaries and security concerns are two factors that could slow the expansion of the child care business in the future.
Business model of a babysitting app
On one hand, parents can discover a babysitter who meets their one-time, full-time, part-time, or last-minute demands for a reasonable fee and high quality on an on-demand babysitting service.Babysitters, on the other hand, can easily find work and control their schedules.The platform links the two parties and monitors their interactions.Below mentioned are some business models that you can use to monetize your business:
One of the following ways is commonly used to commercialise this type of platform:
Commission: The platform may deduct a percentage or charge a flat fee from each transaction between a parent and a sitter.
Subscription membership: Parents pay a monthly or yearly charge to gain access to the platform and database of babysitters. Babysitters may also be required to pay a membership fee in order to create a profile and be hired. UrbanSitter, for example, charges $20 per month or $100 per year. Users can also opt for the pay-as-you-go option for $35 per month.
Freemium Membership:Users can access the basic functions of the website for free with this membership, but they will have to pay for more advanced capabilities. Parents, for example, acquire most of the fundamental capabilities with the freemium plan, with the exception of the ability to schedule sitter interviews.
Additional payments: The platform may be able to profit from advanced features or third-party integrations. For example, websites that charge a reduced membership fee because background checks are not included can charge an additional fee for such checks. Sitters are aware that a background check improves their chances of finding work, and they will frequently pick this choice.
Challenges faced in babysitting apps
When you are developing a babysitting app there are challenges that you need to consider solving for example trust and safety.
Both parents and nannies are concerned about their children's safety. Parents must ensure that their children are being cared for by a trustworthy and professional individual, while babysitters must avoid working with strangers who may be hazardous or unfair.Using recommendations from friends or a household where a nanny has worked is, of course, the safest option. However, if this is not an option, babysitter platforms provide a safe alternative.
Here are some safeguards that a babysitter app might use:
- Users should complete their profiles by adding social network accounts, images, a self-introduction video, and references after completing ID verification.
- Parents can schedule an online interview prior to their visit. This service is only available to paid members of SittersCity.
- Reference verification: Platform administrators, for example, may contact references to confirm their authenticity.
- Background checks for caregivers are very important to 54 percent of parents. Checking crime databases, driver's licence information, work paperwork, and education certificates are examples of this. The fingerprints of each babysitter are taken by the SupperSitters platform.
- Check with parents: Request that they complete their family profile, including social media and identification, so that you can verify their identity.
- Secure payments: Using the escrow payment option for transactions and verifying your bankcard or credit card avoids underpayments, non-payments, and delays.
- Live streaming and chat: The app may have a video messaging feature that allows parents to communicate with the babysitter while she is caring for their child.
Key Features And Modules To Include In Your Babysitting App
To make a babysitter website, you must first decide on its features. There are two portions to the features: one for parents and one for child sitters. Any marketplace should include an admin section where users, transactions, and website content can be managed.
For a marketplace, personal profiles are required. Enabling social sign in, on the other hand, will make your users' lives a lot easier. They won't have to fill out every field anymore. Your tech staff can also take use of a ready-made solution for social sign-in, saving you time and money.
Trust is the foundation of marketplaces. Enabling ratings and recommendations might also help to build trust.
Allow your users to talk about the specifics in a conversation. Furthermore, there are simple ready-made solutions available, so you won't have to spend weeks creating a custom chat.
Push notifications are critical when it comes to an on-demand app for babysitters. Nannies should be alerted of the new request, and parents should receive an acceptance notification as soon as possible.
When both parents and the Uber nanny reside in the same neighbourhood, Uber babysitting works. Geolocation allows for easy matching of the correct people.
Filters and search
Filters can save time and work for clients who know exactly what they want. In the case of a babysitting app, parents usually have a list of requirements in mind for the babysitter. Allow them to sort through the options in order to get the work done swiftly.
Payments made within the app
Escrow payments are generally available on marketplaces. This means that the client pays up ahead, but the service provider only gets paid after his work is completed correctly. You get more trust by allowing such payments.
Dates and times of availability
Parents can verify the nanny's availability calendar before sending the request. This saves a lot of time while also improving communication.
Create an introduction video and upload it
Text cannot tell you as much about a person as a video can. Allow parents to see introduction videos to help them choose an app babysitter.
Streaming video in real time
Leaving your child with a stranger, even if that stranger has hundreds of ratings and tens of certificates, is always a risk. A live video could help you relax.
Allow parents to establish profiles for their children that include information about themselves, their hobbies, their schedules, their responsibilities, and so on. This will aid the sitter in comprehending the necessities.
References and qualifications must be verified
People are more likely to believe verified references. Verification, on the other hand, will necessitate more effort on your part and is normally done manually. Go for it if you're willing to supply this extra service.
Added-value services (help with homework, baths, cooking or walking a dog)
Some nannies can provide services other than babysitting. Allow parents to book extra services directly from the app; this will benefit both parties.
Support for a variety of languages
If you live in a multicultural area or want to expand internationally, you must consider localization. If this is your main feature, though, make it a priority and move it to the MVP bundle.
Time clock for work
When it comes to hourly salary, such a tracker is really useful. It allows you to keep track of how much time the babysitter worked and how much you should pay them.
All registered babysitters must be pre-screened with background checks from social media and in-person interviews in the event of a babysitting app. After then, parents can schedule their service up to an hour ahead of time. These are some of the most basic functionalities that must be included in the app.